Self Promo actual comp • concept • illustrator + photoshop
Details
This self-promotional book — designed to match my web and print collateral (business cards and letterhead) at the time — contained a sampling of my latest works. The book fit into a custom designed envelope and mailed.
Concept
Since so much self-promotional material is mundane and ignorable, I decided to make the inside of the book jacket a memorable little poster. Even with an overwhelming inclination to discard the book, I reasoned, one might want to keep the little charming poster (that, by the way, had my contact information